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Tag Archives: brand personality

Expressing your Brand’s Authentic Colour Personality

Brand personality

If your business projects one thing and then delivers another, your brand is not being authentic and let’s face it, as customers we hate to be deceived.  Do you know your brand’s Authentic Colour Personality? You know when you really connect with someone and it just feels right, it is their authentic self you are connecting with. You know pretty quickly if what they are showing you is the real thing. It’s exactly the same with your business. Are customers connecting with your brand? Each brand has an authentic personality. …

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