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Tag Archives: choosing social media networks

Help! Which social media network should I use for my small business?

The temptation to sign up for every new social media platform can be overwhelming. As small business owners we’ve got entrepreneurial spirit in spades and chasing new shiny objects is our biggest downfall. What’s more, we are constantly blasted with facts, figures and recommendations about how ‘this’ social network is better than ‘that’, and how ‘this’ social network is the vital ingredient missing from our failing marketing plan. So off we go, starting yet another social media account – usually before we’ve given ourselves a chance of succeeding on our …

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