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Tag Archives: Medium business

You’re Just 8,640 Minutes Away From Greatness…

Recently I met with a couple of clients who both expressed exactly the same frustrations i.e. not having enough time to work on the business! This is a classic problem, and something I come up against time and time again. People working ‘in’ their business, as opposed to ‘on’ their business. It’s almost like spending your business life on a game board; being pushed around from one place to the next. One minute doing some admin… The next, replying to those emails… The next actually delivering the service or product! …

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Don’t just brand your business, brand YOURSELF!

This title means what it says….don’t just brand your business, but brand yourself! ‘You are your business’ – especially in the Micro and Home Based Business (HBB) sector. It is very important for potential clients to trust you as well as your business. So put some energy into branding yourself, as well as your business. Have a personal plan for branding yourself and keep it updated. Log your goals and put them to a time frame. Be specific. This type of action plan is very important if you really want …

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Networking for success

Successful networking develops a circle of contacts and associations, useful for business. The word ‘networking’ provokes terror in some people, believing they’ll be accosted by assertive people “forcing” them to take a business card! Whilst this type of individual does attend events, the majority of business contacts regard it as a means of relationship building, making a connection or meeting new friends.

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Making A Profit At Exhibitions

For small business (and big business!) retailers, exhibiting their products at events, fairs, and exhibitions is a very popular and potentially lucrative way of making sales. Why only ‘potentially lucrative’ you may ask? Well although this method of marketing products is recommended by many as effective, this isn’t always the case and when the cost of exhibiting is particularly high, which it can be at the big events, unless you are armed with the right knowledge and a good plan, the results and profitability of exhibiting can be a bit …

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