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Tag Archives: online marketing

20 SEO techniques to boost your web presence

The application of SEO techniques can be mysterious and confusing.  Fortunately I’m here to help demystify and give you my top 20 tips to boost your site up to the top of the search engines’ pages. In a very basic nutshell, search engine optimization (SEO) is the process of making it easier for your website to be discovered by the search engines. You increase your presence on the web which also directs more traffic your way. The main ingredients in the recipe for great SEO are quality content, good links …

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Starting an online retail business – 10 things to consider

Online retailing is a lucrative business – UK shoppers spent £68 billion online in 2011, an increase of 16% from 2012. Thanks to advances in technology it is now easier than ever to try and capitalise on this market.  The Middleton’s ‘Party Pieces’ business (even pre Royal Wedding), is a great example of turning a simple concept of creating party bags for children, into a multi-million pound turnover online business, supplying party essentials across the UK. More and more women are looking to set up their own online businesses. They …

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5 Top Traffic Sources For Your Site

If you asked any webmaster or online marketer what their most important aspect of running a site would be, you would get an answer that’s some way related to traffic. Mainly because traffic is your site’s lifeblood, actually without traffic you really don’t have a site at all. Traffic is king. Traffic brings in the leads and the sales. Quality traffic is what produces your online revenue, whether from advertising or from sales on your site. Now, I have sites which get less than 50 visitors a day, I have …

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