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Tag Archives: products

So you want to be a billion dollar brand?

Do you dream of being the biggest name in your industry? Let’s be honest, don’t we all? But creating a successful brand takes time and hard dollar investment and you have to be able to back it up with a great product or service. When you look at successful brands like Apple, how excited do you get about buying the latest iPad or iPhone? How sure are you that the next time you drink Coca-Cola it will taste exactly the same as it did before?  Are you certain, every single …

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Time does not equal money. The first step to creating products.

How to create products: the first step Create your own product. What an egg-cellant idea! There is a flurry of entrepreneurial activity at my children’s school at the moment. They have all been given £10 and have been challenged to turn that £10 note in to profit. It’s really interesting to see the creativity and initiative coming from them all. The headmaster has told us parents that it is the children’s projects and not an “Easter Bonnet Parade”. We have been warned off from helping out! There’s a group set …

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Product is King: A man in a mum’s world

I’m writing articles as a diary of ideas and experiences that happen to me as I grow my business, The Band Project, within the Mumpreneur and WAHM/SAHM communities. My hope is that as I find my way through my problems I can share the strategies and approaches that worked for me to help you develop and succeed with your business. Marketing = Product This is the theory of Tom Ford – fashion designer, film director, model and one of my biggest inspirations

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