Call me old fashioned, but sending a Christmas card to a valued customer makes real business sense to me – especially nowadays. I don’t mean the electronic variety, which are popping like crazy into an inbox near you. For me it has to be the printed kind. This old festive favourite really does help you stand out from the competition, keeps you fresh in customers’ minds and still presses all the corporate social responsibility (CSR) buttons in terms of the environment, charitable giving, showing you care etc.
So here are 5 ways in which Continue reading “… with every Christmas card I write…”